Making Your Blog Work to Promote Your Services


 

Most blog owners are interested in monetizing their blogs but few are able to do so in spite of the many options that are open for earning money on blogs. This article explores ways you can actually sell your service to readers if you go about it the right way.

Make sure you introduce yourself to your audience with a strong “About” page. Use this opportunity wisely as it’s your only free and clear shot to be obviously self-promoting on your blog. Make this page show your audience little glimpses into who you are and the services you offer. Take advantage of this opportunity to toot your own horn and really show your audience how much experience and knowledge you have in your field. Include language that encourages visitors to seek you out and make it easy for them to do so. Your “About” page is one page that you really can’t afford to ignore if you want to successfully promote your services through your blog.

Don’t defeat your purposes of promoting yourself by allowing advertisements that promote others on your blog. Don’t invite potential customers to take their business somewhere else by including AdSense ads on your blog. Try placing your own advertisements in those primo ad spots on your page instead and watch the business roll on in. These ads can be placed in the side bar on your blog, below your posts, and just above comments as well.

Give Away the Good Stuff: So many bloggers believe that they need to keep all of the best information for their paying customers. It’s absolutely up to you if you want to sell the best stuff to the paying customers but if you choose to do that it could be difficult to create a relevant blog people want to read. The more you offer to your readers for no cost, however, the more likely it is that your readers are going to trust the content you create. There will be times when you don’t want to share certain information, which is okay. But the majority of the time, you should be ready to focus on giving away quality to your readers without asking anything in return. These tips will make the seemingly impossible task of promoting your own services on your blog much easier and painless as well.

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